Monday, January 3, 2011

Hijack?

QR Arts' 'google goggles hack – Scan once, 2 UX options' suggests "hijacking" Google Goggles, or at least allowing for an alternate user experience by inserting a QR code into an existing advertisement: "... By inserting my own QR code into the picture, which could be by design, I create a decision tree for UX that the user can choose what they are interested in..."


Not sure that the creator of the original ad would be very excited about this 'enhancement' to the user experience, but it works pretty well... Using Google Goggles on their 'hacked' ad gives two results and paths you can follow, see below:







Note: Go over to QR Arts and check it out, they have some pretty cool custom QR work!

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